E-learning market in India is growing rapidly
Press Release
Friday, April 27 | 05:05 PM
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Pune :   ‘India has seen a great boom and application of technology in the education sector which is witnessing a massive change. E- learning has been in the mind of educator since the time of the Personal Computer revolution back in an early 21st century. With advanced development of technological infrastructure, E- Learning has received boost in the Indian Market too for the last five-six years in a big way. More than 370 million users are on the internet in India helping online education to grow at a fast pace. E-learning market in India is estimated at more than three billion at present’, Said Mr. Harshil Gala , Director of eSense  Learning Pvt.Ltd. while explaining Development and Potential of E- learning Sector in India.

Harshil Gala
‘Education now is much more than a teacher talking to students. Online education has provided a new way of learning to develop a student’s mindset beyond school education. Internet in India helping online education to grow at a fast pace. Online learning has helped most of the people in providing education in different languages of their choice. Massive open online courses aim at unlimited participation and open to all via the web to deliver them education through different courses available’, He added.

‘Many new innovations and successful startup initiated in the field of online education in last three years. According to Technavio’s market research analyst prediction, online education market in India is growing at a CAGR of approximately 19 percent by 2020. out of 18 million Users 1.3 million users are from India, registered learners according to a recent analysis. Increasing interest in flexible, career-relevant online courses has resulted in a considerable rise in new registrations in India of 70 percent over the past 12 months. As per the survey, India is the third largest market for online learning after US and China’, Mr. Gala Said.

He further added, ‘Introduction of new government policies has helped Indian online education market to have a positive outlook for the education industry. Government is making policies for expansion of digital literacy in India and to develop online education delivery infrastructure. Digital India Initiative with a long-term vision to provide quality and technologically aided education to all provides a major support in the development of online education in India. This initiative aims to provide high-quality service to the internet across the country at an affordable price for the growth of online education in India.Given the fact that the interactive videos and online content have emerged to be a reference point for students and teachers and its growing reach. One can say that Indian E Learning market is going to grow Eight times in coming three years i.e. $2bn market by 2021(data sourced: KPMG). This is leading to adoption of new pedagogy. E Learning was introduced to schools in an early 21st century. Schools have emerged from traditional learning to E Learning in the last one decade. As user base has grown from 1.6 Million to 9.6 Million by 2012 at 6 times growth rate (according to KPMG), majority of schools have equipped themselves with high and technology to align with digital learning from traditional learning resulting in four times growth in YouTube learning’.

‘It is anticipated that in the near future people would get more aware of the quality education that can be attained via online education. Albeit the sector is facing its portion of challenges, with developing technologies and responsiveness, it is anticipated that the market will develop substantially in the future. E Learning is never meant to replace traditional learning. It can, however, be used to as a complementary method to provide various learning alternatives’, He explained.
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