Meena Guli's 'Running Dry' campaign for save water
Press Release
Wednesday, November 28, 2018 | 02:35 PM
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Mumbai : Colgate Palmolive (India) Limited is proud to sponsor Mina Guli’s 'Running Dry' journey a global initiative by water advocate and global athlete Mina Guli. As a brand, 'Colgate' is committed to encourage people to Save Water by turning off the tap while brushing, as 'every drop counts' this sponsorship is part of Colgate’s global Save Water campaign.

“Water scarcity is a global issue that effects everyone on the planet. Globally, 4 billion people face water scarcity for at least one month in the year. I am proud to be working with a brand like Colgate who is raising awareness about a simple, yet effective way to save water everyday”, says Mina Guli.

Launched at the New York Marathon on 4th November 2018 the 'Running Dry' campaign reached New Delhi, India on 23rd November. The India run will pass though Gurgaon, Bawal, Achrol, Jaipur, Kishangarh, Raila, Bhilwara, Chittorgarh, Banswara, Dahod, Vadodara, Bharuch, Ankleswar, Surat, Navsari, Balsad, Thane and will reach Mumbai on 6th December 2018.

As part of the 100 marathons in 100 days campaign, Mina has completed her run in England, France, Italy, Uzbekistan and the Aral Sea. After the India leg, she will continue her run in Hong Kong, China, Dubai, Jordan, Israel, Palestine, Ethiopia, Kenya, South Africa, Australia, Chile, Bolivia, Peru and Mexico, before she completes the expedition by running across the United States to finish her 100th marathon in New York on 11 February 2019.

“The water we need to live, to survive, is running out. We're calling this #RunningDry because we need to bring home the severity of the crisis we are facing. It is for this reason that I have chosen to do the unthinkable: running 100 Marathons in 100 days around the world to show what a 100 percent commitment to water looks like,” said Mina.

(ही बातमी मराठीत वाचण्यासाठी येथे क्लिक करा.)
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